eMarketplaces like Amazon, Asos, Walmart, Wayfair and TMall have grown massively in importance over the last 10 years and in 2020 became the channel of choice for over half of all online retail customers worldwide. But how do you win in Europe, China or the Americas, are marketplaces even suitable for you and if so which ones?
Join Frank van den Berg, Chairman of InfinityBlue Marketplaces in this highly practical webinar. The information, insights and tips provided will help ensure you can start to develop your own approach with confidence (including when to ask for help).
Questions that will be addressed include:
• Definition, shopping patterns, most suitable products, the impact of COVID
• Are B2C marketplaces a suitable sales channel for you?
• How to choose the most suitable marketplace (there are 100’s to choose from!) ?
• Building the ecosystem you need in the UK, Europe, China and the USA
• What drives performance – how to win !
• Next steps
• A few words on B2B market places
*Please note that webinars are recorded and made available for viewing on online platforms to help support businesses. By registering, you consent to the webinar being recorded and shared.